Thursday

Inquiring Minds Need to Know: No More Sephora by OPI?



I heard a bit of buzz via several social networks that Sephora and OPI would no longer be collaborating and putting out Sephora by OPI and that was why everything was severely discounted. I personally like to check facts for myself, so I called Sephora and was told it is in fact being discontinued and that as of right now they have no info (in customer service) on whether or not they will partner with anyone else in the future.

Kind of crazy! Admittedly I've never been a huge fan, but they've always been there so for some reason ... I'm still surprised!

So, if you like Sephora by OPI now is your chance to stock up before it's gone for good (super discounted).

What do you think about this?

Check out what's on sale HERE.

20 comments :

  1. I was wondering why things were so deeply discounted! Thanks for the info!

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    1. Sure thing! Crazy stuff!

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  2. Wow! I've never been much of a fan either because they're really just expensive OPI shades...but that's still crazy news! They'll need to bulk up their stock from the other brands they have in store, or their nail selection will be slacking without SOPI!

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    1. I know! I wish I knew exactly what led to this parting of ways because it seems like such a major change ... no more special edition colors/collections along with the regular colors. Nutty! But who knows? Perhaps they have bigger plans with another brand or perhaps OPI will team up with Ulta or someone lol.

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  3. Sephora also has Sephora X nail polishes, so perhaps they are replacing SOPI with that line at all their stores?

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    1. Perhaps! The rep I spoke with said it is definitely possible they could partner with a new brand, but no info is being provided right now. I guess we'll have to wait and see!

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  4. I'm sad to hear this news. I thought the Sephora/OPI collaboration was nice. However, this is great news for people how love a good deal!

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  5. Ohhhh, go figure! I was wondering why they were so cheap! Thanks for sharing!

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  6. That blows! They had some nice shades

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    1. I guess we'll see what they have in store!

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  7. hmm.. i need to find out where these are ;)

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    1. If you don't have a sephora near you online shipping is too atrocious ;) Good luck!

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  8. I asked the girl at the counter a couple of weeks ago when I was buying a haul and she told me it was because they weren't competing with the 3-free polishes and the new ones WOULD be. Go figure.

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    1. That's odd, I thought OPI was only putting out 3-free now! Craziness!

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